Friday, 3 December 2010

Why Snow is NOT good for small Businesses

I have always LOVED the snow, it has a magical quality that makes everyone smile when the first flutters fall.  "It's snowing, it's snowing" resounds throughout the Country and we all plan sledging expeditions and snowman building followed by lashings of hot chocolate with whipped cream and marshmallows.

So far, so lovely.

An added bonus of heavy snow in years gone by was the added excitement of a "snow day" either at school or in the office.  This was always an unexpected treat and in later life as I worked for large TV channels, I would always try my best to get in, one day even riding in the cab of the train driver.  I was the only one who made it into work that day.   This ethos of good work/school ethics was passed on to me by my mother who yesterday spent 4 hours going 3 miles to work (she is 64) and I hope that I am instilling the same ethos into my children.

However, this year is different.  This year I have my own business www.halolifestyle.com.  This is the busiest week of my working year, with events to attend and client's orders that need processing in time for Christmas.  I am at the mercy of others - Framers, Labs and courier services.  Not to mention the fact that I need to do client viewings but don't have transport in order to do this.   My deadline for Christmas orders is the 10th December so I need this snow to get a move on, if it doesn't then it will cost my business approx £10k.   That's a LOT of money and a LOT of disappointed clients.  This weather could make or break my business which is at the critical stage of making a profit and paying a salary.

It really is sNOw joke.

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